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"value" => "<p><em>El </em><a href="http://www.clubexcelencia.org">Club Excelencia en Gestión</a><em> ha celebrado la sesión ‘</em><a href="https://www.clubexcelencia.org/conocimiento/plataforma-de-conocimiento/documentacion-iniciandonos-en-la-ia-posibles-usos-de-la-ia">Posibles usos de la IA</a><em>’, en la que han participado varios miembros del equipo de Client Engineering de IBM. Entre ellos, Arturo Guerrero ha planteado ideas de cómo sacar el máximo rendimiento de esta tecnología en el entorno del entretenimiento audiovisual y deportivo, a pocos días del arranque de los Juegos Olímpicos.</em></p><p>Estas son las cuatro ideas clave sobre las funcionalidades que puede aportar la IA a aquellas organizaciones vinculadas a este sector:</p>"
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"value" => "<ol><li><strong>Detección de </strong><em><strong>spoilers</strong></em><strong> y lenguaje incorrecto</strong>: La IA puede ayudar a detectar elementos de impacto negativo en los comentarios y reseñas que dejan sus usuarios, incluyendo los mensajes comerciales o de odio.</li><li><strong>Información con valor añadido</strong>: Campeonatos como el US Open de tenis, en los que se celebran más de 250 partidos, cuentan con plataformas mejoradas con IA que son capaces de encontrar y mostrar los momentos más interesantes de cada uno de ellos, añadir comentarios y prever posibles ganadores.</li><li><strong>Narración de eventos</strong>: El Masters de Augusta de golf ha diseñado un sistema basado en IA que le ha ayudado a compartir unos 20.000 clips de vídeo narrados en inglés y español en apenas unos días. Algo imposible de conseguir desde el punto de vista humano.</li><li><strong>Talento deportivo</strong>: El mundo de los fichajes en ámbitos como el fútbol y el baloncesto también se puede ver beneficiado por el uso de IA. A través del análisis de datos masivos es mucho más rápido dar con jóvenes talentos o con jugadores con unas características muy concretas.</li></ol><p>La apuesta por la innovación es una de las máximas del Club Excelencia en Gestión que está muy presente en el <a href="https://www.clubexcelencia.org/conocimiento/modelo-efqm">Modelo EFQM</a>, una herramienta eficaz para enfocar procesos de transformación en todo tipo de organizaciones. </p><p>Si buscas nuevas fórmulas basadas en la tecnología y la IA para fomentar una gestión a largo plazo excelente, innovadora y sostenible, desde el Club Excelencia en Gestión podemos ayudarte. Ponte en <a href="https://clubexcelencia.org/contacto">contacto</a> con nosotros.</p>"
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